SEOUL, Dec. 9 (Korea Bizwire) – Sales of Hyundai Motor’s Aslan premium sedan have been underwhelming, and far below company expectations. Hyundai set ambitious sales targets, aiming to offer a domestic alternative to increasingly popular imported cars, but the lack of any “new car” effect on sales has puzzled officials. According to Hyundai, the fifth [...]
SEOUL, Nov. 18 (Korea Bizwire) — Kia Motors held a launching event for its new brand “The New K9” on November 17. Also known as the “K9 Quantum,” it is mounted with a 5.0-liter V8 Tau GDI engine for the first time among Kia models in Korea. By granting the word quantum, as in “quantum [...]
LAS VEGAS, Nov. 4 (Korea Bizwire) – Hyundai has once again teamed up with some of the biggest names in the automotive tuning community for SEMA 2014. This year, Hyundai focuses on the performance and tuning capabilities of its newest models, the 2015 Genesis and 2015 Sonata. Also featured in this year’s roster is the most-powerful [...]
SEOUL, Oct. 6 (Korea Bizwire) – Hyundai Motor Company has begun taking preorders for its new strategic concept sedan “Aslan” which will hit the road starting end of October. Aslan, which means a lion in Turkish, straddles Hyundai’s flagship premium sedans of Grandeur and Genesis targeting potential consumers in their 40s and 50s — for them the latter [...]
SEOUL, Aug. 7 (Korea Bizwire) – Hyundai Motor Group is set to launch new models to target both the global market as well as the local market in the second half of 2014. The company plans to use the new cars as a game changer in the markets which are full of challenges from other global [...]
FOUNTAIN VALLEY, Calif., Jun. 18 (Korea Bizwire) – J.D. Power presented three Hyundai vehicles – 2014 Genesis, 2014 Elantra and 2014 Accent – their highest award for initial quality in their respective segments. Hyundai ranked fourth overall in initial quality, climbing six spots from last year, and was the highest-ranked non-premium brand. In total, Hyundai had [...]
COSTA MESA, Calif., Jan. 2, 2014 (Korea Bizwire) – The way people interact with their cars is about to change. No longer is controlling a vehicle remotely through a gadget reserved for comic books, super hero movies or secret agents. Hyundai’s next generation of products, starting with the all-new 2015 Genesis, will allow owners to connect [...]