K-pop Archives | Page 54 of 79 | Be Korea-savvy
SHINee, EXO, NCT 127 Members to Come Together in One Boy Band in Oct.

SHINee, EXO, NCT 127 Members to Come Together in One Boy Band in Oct.

SEOUL, Aug. 8 (Korea Bizwire) — In collaboration with an affiliate of American entertainment giant Universal Music Group, South Korea’s biggest music label SM Entertainment will unveil a new boy band in October that will bring together highly accomplished artists under its wing. Under the joint project with the U.S.-based Capitol Music Group (CMG), home [...]

‘Hallyu’ Tourist Complex to be Built Near Incheon Airport by 2024

‘Hallyu’ Tourist Complex to be Built Near Incheon Airport by 2024

INCHEON, Aug. 2 (Korea Bizwire) — The municipality of Incheon, west of Seoul, is planning to build a massive tourist complex in a hilly coastal area just west of Incheon International Airport after designating it as a free economic zone, officials said Friday. According to the Incheon Free Economic Zone Authority, the new tourist complex, [...]

K-pop, ‘Hallyu’ Emerge as Powerful Marketing Tools for Korean Consumer Goods

K-pop, ‘Hallyu’ Emerge as Powerful Marketing Tools for Korean Consumer Goods

SEJONG, Jul. 26 (Korea Bizwire) — At a trade fair exhibiting Korean goods in Bangkok last month, whenever a customer came to the small booth where he was promoting beauty products, Jake Choi would use his smartphone to show them a video clip as part of his sales pitch. The three-minute video includes a scene [...]