Nestle Archives | Be Korea-savvy
Nestle Unveils KitKat Made of New Type of ‘Ruby’ Chocolate in S. Korea

Nestle Unveils KitKat Made of New Type of ‘Ruby’ Chocolate in S. Korea

SEOUL, Jan. 18 (Korea Bizwire) — Swiss food giant Nestle unveiled the world’s first product made of natural pink “Ruby” chocolate in South Korea and Japan on Thursday, amid growing popularity of uniquely flavored chocolates among local consumers. “Ruby,” developed by Swiss chocolate producer Barry Callebaut, is the first new type of natural color for [...]

Nestlé Opens KitKat Store in South Korea

Nestlé Opens KitKat Store in South Korea

SEOUL, Oct. 26 (Korea Bizwire) — The Japanese unit of Swiss food giant Nestlé on Thursday opened a flagship store for its chocolate brand KitKat in South Korea in response to growing popularity of the unique flavored chocolates developed in the neighboring country. The store, located at the Gangnam branch of Shinsegae Department Store in southern [...]

Coffee Wars Brewing: Instant Coffee Market Shrinks With Increased Competition

Coffee Wars Brewing: Instant Coffee Market Shrinks With Increased Competition

SEOUL, Aug. 31 (Korea Bizwire) — With consumers facing greater options for cheap and quick coffee, instant coffee brands like Maxim and Nestlé have scrambled in recent years to adapt to the increasingly competitive industry. A joint report by the Ministry of Agriculture, Food and Rural Affairs and the Korea Agro-Fisheries & Food Trade Corporation [...]

Coffeemakers Turn to Capsules to Evade Market Saturation

Coffeemakers Turn to Capsules to Evade Market Saturation

SEOUL, Dec. 5 (Korea Bizwire) – Korean coffeehouse franchise Hollys Coffee announced Monday that it is launching “K-cup” coffee capsules for Keurig coffeemakers in two flavors – Colombian Supremo and Espresso Rainforest Blend.  Keurig entered the Korean market in July, and although Hollys Coffee has collaborated with other franchises to make Keurig-specific coffee capsules, this [...]