Receiving such a highly regarded award highlights the emphasis that ZTE puts on product design and this year’s award follows on from the ZTE Grand S’s iF International Design Award in 2013. (image: ZTE Mobile)
BARCELONA, SPAIN, Feb 27, 2014 (Korea Bizwire) – February 27, 2014 – ZTE, one of the top five global handset manufacturers, today announced that the ZTE Zing series, which includes the ZTE Blade Q Mini, has been honoured with the 2014 iF International Design Award. With a product design focused on an eastern philosophy of harmony, elegance and peace, the ZTE Zing series stood out from the 4,615 products from 55 countries entered to be recognised with the award from 49 international design experts. Receiving such a highly regarded award highlights the emphasis that ZTE puts on product design and this year’s award follows on from the ZTE Grand S’s iF International Design Award in 2013.
Mr. Hagen Fendler, Global Chief Design Director at ZTE, commented: “With the ZTE Zing series we have brought together the latest technologies in a clear design, inspired by our oriental heritage, to make the products easy and beautiful for people to touch and use. We’re delighted that our elegant and harmonious approach has been recognized with the 2014 iF International Design Award.”
The ZTE Blade Q Mini recently went on sale in the UK with Virgin Media and is sold at major retail outlets including Argos and Sainsbury’s.
ZTE’s design heritage
ZTE has a strong heritage on creating award-winning product design and has won more than 20 international design awards to date. With a 400-strong design team headed up Mr. Hagen Fendler, ZTE has a clear vision bringing dynamic product design to life to ensure that consumers worldwide can have innovative products, at an affordable price point, that are fit for their needs. With the ZTE Blade Q Mini retailing at just £60 in the UK, it is notable that this award proves that ZTE’s vision is a reality. ZTE will continue to focus on beautiful and practical product design and expects to continue to be recognized for this in the future.
To get hands-on with the ZTE Zing series, including the ZTE Blade Q Mini, please visit ZTE’s booth at Mobile World Congress 2014, located in Hall 3, Stand 3G30 & 3F30. More information is also available at www.mobileworldcongress.com/zte-press-con
Key specifications of the ZTE Blade Q series (Refer to the jpg file.)
About ZTE Mobile Devices
ZTE Mobile Devices is a division of ZTE Corporation, a global telecommunications equipment, networks and mobile devices company headquartered in Shenzhen, China. ZTE is a publicly traded company listed on the Hong Kong and Shenzhen stock exchanges.
ZTE is one of the Top 5 mobile handset manufacturers in the world, according to global industry analyst Gartner. The company produces a complete range of mobile devices, including mobile phones, tablets, mobile broadband modems and hotspots and family desktop integration terminals.
A global leader, ZTE has partnerships with more than 230 major carriers and distributors in over 160 countries and regions around the globe. It also has strategic partnerships with 47 of the world’s top 50 carriers. In 2012, ZTE applied for more international patents than any other company in the world.
For more information, please visit: www.ztedevices.com
About iF International Design Award
With a 60-year history, the iF International Design Award is recognized as one of the most important design contests and is considered the “Design Oscar.” Along with the German Red Dot Award and US IDEA Award, it is regarded as one of the three best design awards. The contest attracts entries from many countries every year and is known for its strict judgment. The jury is composed of top international designers, who lay emphasis on product design and innovation, practicality, security, and environmental friendliness. The contest has set clear standards on user experience-related security and durability. Previous award winners have included international brands such as BMW, Audi and Apple.
Source: ZTE (via BusinessWire)
