SEOUL, Nov. 27 (Korea Bizwire) — The All-new K5 Sedan by Kia Motors Corp., introduced last Thursday, has reached more than 10,000 pre-orders just 3 days after it was launched, a new record for the South Korean automobile manufacturer.
Kia reported that roughly 7,000 cars had been pre-ordered on the first day alone.
Despite a 19.8 percent decrease in demand for South Korean sedans over the last 5 years, driven by the worldwide popularity of SUVs, the new K5 is striving for a revival.
Image Credit: Yonhap / Kia Motors / photonews@koreabizwire.com