SEOUL, Feb. 28 (Korea Bizwire) — Sales of iced Americanos at coffee shops nationwide turned out to be higher than those of hot Americanos last month despite freezing temperatures.
South Korean coffee shop chain Hollys Coffee analyzed sales data from customers with a Hollys membership and found that iced Americanos made up 55 percent of total Americano sales in January, 10 percentage points higher than hot Americano sales.
“Even during the cold weather with a temperature of lower than minus 10 Celsius degrees, the share of iced Americanos in overall Americano sales remained at 51 percent on average,” Hollys Coffee said.
On Jan. 25, the coldest day of the month, the share of iced Americanos in overall Americano sales stood at 46 percent.
On Jan. 21, the second-coldest day of the month, the share of iced Americanos reached about 60 percent.
Iced Americanos turned out to be the most popular drink among those in their 20s and 30s. In contrast, hot Americanos ranked first among those in their 40s and 50s.
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