LG Electronics CEO Lyu Jae-cheol poses for a photo with the CLOiD home robot during CES 2026 in Las Vegas, the United States, in this photo released by the company on Jan. 8, 2026. (Yonhap)
SEOUL, Jan. 8 (Korea Bizwire) – The head of LG Electronics Inc. said the company’s CLOiD home robot will play a key role in realizing the company’s “Zero Labor Home” vision in the era of artificial intelligence (AI), according to the company Thursday.
Chief Executive Officer (CEO) Lyu Jae-cheol, who took the position in November, made the remark during his first press conference held on the sidelines of CES 2026 in Las Vegas on Wednesday (U.S. time).
“LG Electronics’ AI starts from home,” Lyu said. “The CLOiD robot will help consumers free themselves from household chores and focus on more valuable activities, serving as the final piece of the puzzle in the Zero Labor Home vision.”
“We aim for the CLOiD to go beyond physical labor, such as folding laundry or moving objects, and to reduce the burden of deciding what tasks need to be done,” Lyu said, referring to the robot model unveiled this week at CES.
At the LG Electronics booth at CES 2026, the home robot “CLOiD” picks up a car key. (Image courtesy of LG Electronics)
“We want the CLOiD to take into account ingredients, schedules and lifestyle patterns so it can think and act on its own,” he added, noting LG Electronics plans to conduct on-site tests next year and set its launch timetable afterward.
Lyu hinted that the robot could be offered under a subscription plan to make it more accessible to users.
LG plans to expand its robot portfolio into commercial and industrial sectors as well.
“We plan to accelerate progress in the robotics business by proactively utilizing LG Group’s capabilities,” the CEO said, adding that the company will work with other LG affiliates on batteries and sensors.
Touching on the TV business, Lyu said he sees opportunities despite intensifying competition from Chinese rivals.
The home robot “CLOiD” is loading laundry into a washing machine. (Image courtesy of LG Electronics)
“I toured Chinese companies’ booths, and they were not significantly beyond expectations,” he noted, adding that LG Electronics has opportunities in both the organic light-emitting diode (OLED) and liquid-crystal display (LCD) segments.
Lyu also vowed to continue efforts to improve the company’s fundamental competitiveness.
“The paradigm of industries and competition surrounding businesses is changing rapidly at an unprecedented pace, and we cannot guarantee leadership if we move at the same speed as others,” Lyu said.
“LG Electronics must break away from past practices and clearly recognize the current state of competition. We need to secure speed and strong execution capabilities in order to survive,” he added.
Kevin Lee (kevinlee@koreabizwire.com)
