Middle-age Consumers Increasingly Buying Single-person Products | Be Korea-savvy

Middle-age Consumers Increasingly Buying Single-person Products


The single-person products packed in small quantities include beverages, fruits and a variety of ready-to-eat food items. (image: Korea Bizwire)

The single-person products packed in small quantities include beverages, fruits and a variety of ready-to-eat food items. (image: Korea Bizwire)

SEOUL, Oct. 11 (Korea Bizwire)Middle-age consumers in their 40s and 50s are increasingly buying products for one person as some of them opt to not marry and live alone, a local online shopping mall said Thursday.

In the January-September period, sales of products designed for one-person households jumped 27 percent from the same period a year ago on the online shopping website Auction, the company said in a statement.

The single-person products packed in small quantities include beverages, fruits and a variety of ready-to-eat food items. They also include furniture and white goods such as refrigerators, the statement said.

Customers in their 20s and 30s have been the main buyers of those products in the past, but middle-age people who form single-person families prefer them as well, the company said.

(Yonhap)

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