SEOUL, Aug. 12 (Korea Bizwire) — Samsung Electronics began selling two models of “Samsung Smart Signage TV” for small- and mid-sized business owners enabling a variety of advertisement inside their shops.
On August 11, Samsung put the 40-inch and 48-inch smart signage TVs on the market targeting small firms and self-employed business owners. As an innovative product in the digital signage field, Samsung’s new TV has features of not only showing TV programs but also enabling the business proprietors to make various ads as they wish on the TV screen.
TV owners can use it for various purposes including product promotion, delivery of information, contents of events, and welcome messages. For example, restaurant owners can show a baseball telecasting, menu and other events at the same time through the TVs.
The TV enabled owners to produce advertisement contents fast and easily with the MagicInfo Express solution which contains everything from TV installment to in-shop advertisement through PCs or mobile devices.
With the solution, business owner can create professional contents with more than 200 free design templates and sample images. The smart signage TV designed to be usable for up to 16 hours a day can display images continuously and for a long time in the shops thanks to its excellent durability. Samsung guarantees free after-sale service for two years.
Kim Seok-gi, senior vice president of the Visual Display division at Samsung Electronics, said, “Currently, advertisements within shops are mainly dependent on common TVs. Not only is it hard to gain customers’ attention but it has limitation in advertisement change and update. Our smart signage TV will be a game changer in in-shop TV display solutions.
The Samsung’s smart signage TVs are now available at its online store (store.samsung.com/sec) and will be sold nationwide at Digital Plazas from mid-August.
By John Choi (johnchoi@koreabizwire.com)