SEOUL, Dec. 30 (Korea Bizwire) — Samsung Electronics Co. announced Thursday a plan to showcase artworks using its lifestyle TV The Frame at the 2022 Union Art Fair, which is currently being held at Seoul Auction’s Gangnam Center in Seoul.
This year marks the seventh anniversary of the Union Art Fair, which is a direct marketplace for artworks, aimed at exploring new artists.
During this year’s event, about 350 artworks from about 50 artists in and outside South Korea are being displayed.
The tech giant plans to use four of its The Frame TVs to display the artworks of four artists in a digital art format.
In addition, it will also set up a Frame Art Wall displaying various artworks together with The Frame TV.
Image Credit: Samsung Electronics Co. / photonews@koreabizwire.com