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Airlines Use ‘Me-too Marketing’ to Attract More Customers

Airlines Use ‘Me-too Marketing’ to Attract More Customers

SEOUL, June 20 (Korea Bizwire) – ‘Me-too marketing’ has become a prevalent formula among domestic airline companies. The practice refers to a marketing strategy where a company follows other businesses’ high-demand products or services. And although each airline is trying to keep its own individuality, they’re no longer hesitant to copy each other.  First, the [...]