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Majority of Consumers Say Corporate ESG Activities Influence Purchase Choices

Majority of Consumers Say Corporate ESG Activities Influence Purchase Choices

SEOUL, June 2 (Korea Bizwire) — Corporate ESG (environmental, social and governance) activities have an actual impact on consumers’ purchasing decisions, the country’s leading business lobby group said Tuesday. According to a survey conducted by the Korea Chamber of Commerce and Industry of 300 Korean consumers, 63 percent of the respondents replied that their purchasing [...]

Rich Keep Buying Cars, Middle Class Buy Home Electronics Despite COVID-19: Study

Rich Keep Buying Cars, Middle Class Buy Home Electronics Despite COVID-19: Study

SEOUL, May 12 (Korea Bizwire) — In South Korea, the rich were eager to buy cars while the middle-class turned to furniture and home electronics last year when outdoor activities were largely restricted due to the COVID-19 pandemic, a state-run think tank said Tuesday. According to a report released on Tuesday by the Korea Development [...]

Korean’s Obsession for Luxury Goods Continues Despite Pandemic

Korean’s Obsession for Luxury Goods Continues Despite Pandemic

SEOUL, April 20 (Korea Bizwire) — Despite the ongoing pandemic, South Korean consumers are still obsessed with luxury goods. Members of the younger generation in their 20s and 30s have risen as the primary consumers of luxury merchandise, gladly lining up in front of department stores to purchase limited editions of luxury brand goods. Luxury [...]

Google Sits Idle Despite Service Failures, Putting Consumer Protection on the Back Burner

Google Sits Idle Despite Service Failures, Putting Consumer Protection on the Back Burner

SEOUL, March 31 (Korea Bizwire) — Global tech giant Google Inc. is facing criticism in South Korea for putting consumer protection on the back burner despite having an unrivaled presence in the domestic mobile operating system (OS) market. Today, Google commands a share of more than 70 percent of the nation’s mobile OS market. On [...]

‘Buycott’ Movement Offers Support to ‘Good Stores’

‘Buycott’ Movement Offers Support to ‘Good Stores’

SEOUL, March 15 (Korea Bizwire) — Netizens are stepping up to help restaurants that have shown kindness to those in need by sharing them on online communities, asking others to ‘buycott’ their food. The Kind Store Project, through which participating food vendors offer free food and convenience to children carrying welfare cards, was started by [...]

Instagram Offers Korean Consumers Window into Online Shopping World

Instagram Offers Korean Consumers Window into Online Shopping World

SEOUL, March 11 (Korea Bizwire) — A growing number of South Korean consumers are gaining shopping information through the social media platform Instagram. Local pollster Open Survey recently conducted a survey of 1,000 local consumers. Among 675 consumers who had used Instagram within the past month, 33 percent followed the accounts of influencers, up 8.8 [...]