outdoor Archives | Be Korea-savvy
Outdoor Fashion Companies Struggle in a Declining Market

Outdoor Fashion Companies Struggle in a Declining Market

SEOUL, Oct. 29 (Korea Bizwire) — Outdoor gear companies, once the leaders of South Korean fashion industry, are slowly fading into obscurity. LF, the apparel affiliate of LG Group, plans to gradually shut down all Lafuma stores, a French outdoor brand, by next year. Millet Edelweiss Holdings Co., Millet’s Korean branch, was also found to [...]

Merrell Launches “One Day. One World. One Trail.” to Showcase the Unifying Power of the Outdoors

Merrell Launches “One Day. One World. One Trail.” to Showcase the Unifying Power of the Outdoors

ROCKFORD, Mich., Jun. 12 (Korea Bizwire) — To celebrate the global diversity that exists on the trail, outdoor brand Merrell has launched their “One Day. One World. One Trail.” project. On Saturday, April 27, across 17 countries, Merrell sent 23 photographers and filmmakers out to the trail to showcase those experiencing natural spaces and how [...]

Outdoor Purveyor Nepa Sees Its Newly Launched Canopy Tents Sold out

Outdoor Purveyor Nepa Sees Its Newly Launched Canopy Tents Sold out

SEOUL, Korea, July 23 (Korea Bizwire) – The outdoor gear market is growing at a rapid clip. For the past several years, the camping population has increased to the 2-million level, with the market for camping equipment including the tent, barbecue grill, and other equipment rising to the tune of 600 billion won. Nepa, one [...]