SAN FRANCISCO, Jan. 19 (Korea Bizwire) — Meltwater, a global leader in media and social intelligence, has released a new report based on Twitter data that highlights the key trends in the sports industry that marketers and advertisers should care about in 2022. The report, released in partnership with Twitter, explores the conversation drivers around [...]
SEOUL, Jan. 11 (Korea Bizwire) — The number of South Koreans playing golf has increased due following the COVID-19 pandemic. In contrast, the number of individuals who enjoy swimming has declined. According to a survey conducted by the Ministry of Culture, Sports and Tourism of 9,000 Koreans over 10 years of age across the country, [...]
SEOUL, Sept. 13 (Korea Bizwire) — With an increasing presence in distributing films and TV series, online streaming service providers are now expanding their horizons in broadcasting live sporting events. Tving, the online streaming affiliate of entertainment giant CJ ENM, said earlier it has secured online broadcasting rights of the ongoing final Asian qualification round [...]
SEOUL, Aug. 2 (Korea Bizwire) — Football was the most-watched sport midway through the Tokyo Olympics among South Korean TV viewers, data showed Monday. The group round match of the South Korean men’s football team against Romania on July 25 marked a combined 33 percent in viewership, according to Nielson Korea. It was aired simultaneously [...]
SEOUL, June 11 (Korea Bizwire) — Crowd capacity at outdoor sporting events across South Korea will increase beginning Monday, with the national health authorities lifting coronavirus-related restrictions before introducing revamped social distancing guidelines. The Central Disaster and Safety Countermeasure Headquarters announced Friday that regions under Level 1.5 distancing in the five-level scheme will be allowed [...]
SEOUL, Aug. 15 (Korea Bizwire) — Less than a month after welcoming fans back to stadiums, South Korea professional sports teams in Seoul and its surrounding region will revert to having empty stands due to a recent spike in coronavirus virus cases. The government on Saturday raised the three-tier social distancing scheme in Seoul and [...]
SEOUL, July 24 (Korea Bizwire) — The South Korean baseball and football leagues welcomed the government’s green light on Friday to open stadiums to fans during the coronavirus pandemic, saying their teams are prepared to execute their plan as early as the weekend. The Central Disaster and Safety Countermeasure Headquarters led by Prime Minister Chung [...]
SEOUL, June 28 (Korea Bizwire) — South Korean professional sports leagues on Sunday welcomed the government decision to reopen stadiums to fans, albeit on a limited basis, and vowed to ensure safe experience for their fans. Baseball, football and golf have been in action since May during the coronavirus pandemic, but fans haven’t been able [...]
SEOUL, June 3 (Korea Bizwire) — The MZ Generation that grew up with digital media are gaining interest in sports media content. They are a combination of the Millennials, born after the 1980s and experienced both in analog and digital culture, and the Z generation, born after the mid-1990s in a digital environment. The Korea [...]
SEOUL, May 11 (Korea Bizwire) — Football and women’s basketball have a high percentage of family spectators, while men’s basketball and baseball are particularly popular among couples. According to a survey of 34,978 spectators of five professional sports and nine leagues by the Korean Professional Sports Association, the number of family visitors to football matches [...]