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Surge in Australian Imports of S. Korean Cars

Surge in Australian Imports of S. Korean Cars

SEOUL, Feb. 15 (Korea Bizwire) — South Korean cars are showing outstanding performance in the Australian market. As the local economy is the recovery from the pandemic, various marketing strategies have worked in boosting imports. The Korea Automobile Manufacturers Association reported that a total of 137,547 South Korean automobiles were exported to Australia last year, [...]

Automakers Team Up with Fashion Companies to Promote Brand Awareness and Eco-friendliness

Automakers Team Up with Fashion Companies to Promote Brand Awareness and Eco-friendliness

SEOUL, Feb. 15 (Korea Bizwire) — Collaboration between automakers and fashion companies is actively underway in recent days, with the range and pattern of such collaboration becoming more diverse. Kia Corp., South Korea’s second-largest automaker, joined hands with outdoor brand Eider last month to release a limited edition of the shoe ‘Quantum Niro.’ This shoe [...]

Seoul to Support Purchase of 27,000 Electric Vehicles This Year

Seoul to Support Purchase of 27,000 Electric Vehicles This Year

SEOUL, Feb. 14 (Korea Bizwire) — The Seoul city government said Monday it will pay subsidies to buyers of about 14,200 electric vehicles during the first half, as part of its bid to support the purchase of 27,000 electric vehicles for the whole year. The Seoul government had supplied 52,400 electric vehicles for 13 years [...]