SEOUL, May 29 (Korea Bizwire) — A 30-year-old local office worker recently visited a cafe in Seoul’s Gangnam District that offers “coffee omakase,” where the barista recommends the coffee. For 30,000 won (US$22.59) per couple, customers can enjoy three cups of coffee and take out an Americano. “I had to visit early in the morning [...]
SEOUL, May 24 (Korea Bizwire) — About half of South Korean consumers own smart home appliances, and a significant number of consumers also intend to purchase them in the future, a survey showed Tuesday. The survey, conducted by local pollster Open Survey and involving 4,000 men and women between the ages of 20 and 59, [...]
SEOUL, May 22 (Korea Bizwire) — The exotic flavor and exclusivity of traditional Korean liquor have played a crucial role in attracting younger individuals, commonly referred to as Generation MZ. According to industry sources, the sales of traditional liquor at South Korean discount store Lotte Mart Co. experienced a 15 percent increase between January and [...]
SEOUL, May 22 (Korea Bizwire) — After being overshadowed by air-conditioners, electric fans are regaining popularity due to high inflation and increased electricity costs. Sales of electric fans at E-Mart outlets from April to May 17 showed a growth of 34.3 percent compared to the previous year. With their wallets becoming slimmer due to high [...]
SEOUL, May 19 (Korea Bizwire) — “Generation MZ,” a Korean term referring to those aged between late 10s and 30s, is a group of frugal individuals who frequently utilize convenience stores but when it comes to health and self-development, they don’t hesitate to splurge, a credit card company said Thursday. Shinhan Card Co. analyzed the [...]
SEOUL, May 18 (Korea Bizwire) — Affordable and convenient food options are gaining popularity during lunchtime due to the increasing cost of eating out. Gimbap and boxed lunches have become popular choices among convenience foods, thanks to their convenience and reasonable prices. Recent data from convenience store CU reveals that Gimbap holds the highest sales [...]
SEOUL, May 17 (Korea Bizwire) — As pop-up stores are gaining popularity among the “Generation MZ,” a Korean term referring to millennials and Generation Z, the South Korean food industry is coming up with similar marketing strategies to target the same generation. Pop-up stores are a great choice for viral marketing, industry analysts say, allowing [...]
SEOUL, May 17 (Korea Bizwire) — The use of group buying, low-cost coffee, and convenience store apps is increasing as consumers tighten their belts amid the current economic slump and high inflation, data showed Tuesday. The number of app installations in the shopping app category increased in April compared to figures recorded in October last [...]
SEOUL, May 16 (Korea Bizwire) —Amorepacific made an exciting announcement on May 16th about the launch of TONEWORK, a specialized makeup brand offering personalized solutions. TONEWORK utilizes artificial intelligence (AI) to accurately analyze individual skin tones and create customized base products like foundation and cushion. By studying skin tones from diverse regions worldwide, TONEWORK has [...]
SEOUL, May 8 (Korea Bizwire) — There is a widespread perception in South Korean society that spicy foods or food products sell well during times of economic difficulties. It is often mentioned that the demand for stimulating tastes grows as a way to alleviate stress. Among the items sold by convenience store chain GS25, the [...]