SEOUL, Aug. 2 (Korea Bizwire) – As international travel rebounds, South Koreans are increasingly taking advantage of airport lounge access, with usage of Priority Pass cards skyrocketing over the past year, according to data released by BC Card, a major credit card company in South Korea. The analysis, which examined Priority Pass card usage through 612 types [...]
SEJONG, Aug. 2 (Korea Bizwire) – In a significant shift in consumer behavior, South Korea’s overseas direct purchases, commonly known as “jikgu,” surpassed 2 trillion won in the second quarter of this year. This milestone, reached for the first time since record-keeping began in 2014, was largely driven by a dramatic increase in purchases from China. [...]
SEOUL, Jul. 31 (Korea Bizwire) – A recent report by CJ ENM’s digital marketing firm MezzoMedia reveals a growing trend among South Korean consumers: maximizing value from limited time across shopping, gaming, and content consumption. The 2024 Consumer Trends Series report, released on July 29, highlights consumers’ increasing preference for products and services that minimize wasted [...]
SEOUL, Jul. 29 (Korea Bizwire) – Lee, a 29-year-old office worker, has decided to cut back on the dawn delivery service she once used once or twice a week. Her decision came after learning about the tragic death of a delivery driver in his 40s who was swept away by floodwaters while making early morning deliveries [...]
JEJU, Jul. 26 (Korea Bizwire) – A new study reveals that nearly three-quarters of women in their 20s and 30s on South Korea’s Jeju Island view lifelong singlehood positively, highlighting shifting attitudes towards marriage among the younger generation. The research, conducted by a group of Jeju Provincial Council members called “Happy Youth in Jeju,” surveyed 418 [...]
SEOUL, Jul. 26 (Korea Bizwire) – A recent survey conducted by KB Kookmin Card has shed light on South Koreans’ attitudes towards summer vacations, revealing a nation split on the necessity of travel. The study, released on July 25, found that 56.6% of respondents believe “travel is necessary” during the summer break, while 43.4% feel it [...]
SEOUL, Jul. 26 (Korea Bizwire) – In a recent survey, Samsung Galaxy users reported nearly identical satisfaction levels to those of Apple iPhone users, signaling a significant shift in the smartphone market dynamics. According to a mobile communications survey conducted by Consumer Insight, a market research firm, the overall satisfaction score for Samsung’s Galaxy S series [...]
SEOUL, July 25 (Korea Bizwire) – South Korean tech giant LG Electronics is making significant strides in its subscription-based appliance business and B2B sector, signaling a shift in its long-term strategy. In a conference call on July 25 to discuss second-quarter results, company executives outlined the progress and future plans for these key growth areas. [...]
SEOUL, July 25 (Korea Bizwire) – Chinese e-commerce platform Temu has reported that essential household items topped the list of most purchased products in its first year of operations in South Korea, according to a survey released on July 25. The study, conducted by Korea Gallup Research Institute on behalf of Temu, polled 1,026 adults aged [...]
SEOUL, Jul. 24 (Korea Bizwire) – LG Electronics announced on July 23 that it has received over 16,000 ideas from customers in South Korea and the United States for its innovative “UP Appliances” program, highlighting a growing trend in consumer-driven product development. Launched in 2022, LG’s UP Appliances are designed to evolve with customers’ needs, allowing [...]