SEOUL, Dec. 18 (Korea Bizwire) — Hana Card launched its ‘Incomplete Life Card,’ a credit card developed in collaboration with the hit TV drama, ‘Incomplete Life (Misaeng),’ on December 17. This is the first time that a credit card company launches a service in partnership with branded content.
As the TV series depicts the trials and tribulations of rookie employees, the ‘Incomplete Life Card’ offers benefits catered to young employees who have just stepped into the professional world. The ‘Incomplete Life Card’ offers discounts at cafes, restaurants, movie theaters, convenience stores, and online shopping malls and on public transportation. The total monthly discount can be up to 48,000 won (US$ 43).
Image Credit: Hana Card / photonews@koreabizwire.com
