High Temperature Variation Attracts More People to Buy Goose Down Bedding | Be Korea-savvy

High Temperature Variation Attracts More People to Buy Goose Down Bedding


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SEOUL, Sep. 27 (Korea Bizwire) – Time to brace for wide-ranging temperature changes which might cause cold among those who are not ready for such great temperature differences. And this variation in temperature jolts more customers to buy winter blankets of late.

Lotte.com, a leading online shopping mall, the sales of winter bedding have shot up by over 45% during the recent two weeks, compared to the last year’s sales. Notable is the popularity of goose down bedding is on the rise. For example, the sales of one goose down brand surged by 200% over the same period of last year.

“Normally, the full-scale sales of goose down and superfine fiber blankets begin from October, but the high variation in temperature between the highs and lows draws customers to purchase those blankets earlier than usual,” said Kim, Chang-soo at Lotte.com.

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Image credit: Lotte.com / photonews@koreabizwire.com

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