SEOUL, Nov. 18 (Korea Bizwire) – Kia Motors announced that its models, the All New Carnival and the New Sorento, were awarded the grand prize in the Korea Color Awards organized by the Korea Society of Color Studies.
Juries of the awarding committee stated, “Powder blue of the All New Carnival gives feeling of stability, depth and softness. The color reminds us clean, limpid water in nature, which matches well with a minivan for the family camping.”
“It is highly evaluated that the New Sorento has a soft, sophisticated and luxurious brown color dubbed imperial bronze. The color expresses the SUV’s strength, liveliness and masculinity well,” the judges also said.
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