SEOUL, July 20 (Korea Bizwire) — So-called “low food” that does not contain any additives is gaining popularity as Koreans are increasingly looking after their health in the summer season.
WeMakePrice, a major online shopping mall, reported a sales increase of low-calorie carbonated drinks (396 percent), barley coffee (589 percent), kombucha tea (221 percent) and alcohol-free beer (1,816 percent) last month, compared to the same month last year.
Low-calorie snacks and gluten-free products also saw sales increase significantly, by 635 percent and 3,768 percent, respectively.
Low-calorie products were popular at convenience stores. CU, South Korea’s top convenience store chain, reported that sales of low-calorie ice cream were up 56.6 percent in May and 72.4 percent in June.
Sales of zero-calorie drinks in the second quarter also jumped by 86.4 percent from the previous quarter.
Image Credit: WeMakePrice / CU / photonews@koreabizwire.com
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