SEOUL, Jul. 31 (Korea Bizwire) — GS Retail Co., a major convenience store chain operator, said Monday it has signed an agreement with a Vietnamese company to make inroads into the Southeast Asian market.
The Korean firm said it signed a deal with SonKim Group in Ho Chi Minh City on Thursday to set up a joint venture with a plan to open the first GS25 store in the Vietnamese city within the year.
The announcement came as the competition in South Korea’s convenience store business, dominated by three chains — CU, GS25 and 7-Eleven — is heating up with an increase in the number of outlets.
The market size for convenience stores in South Korea surpassed the 20 trillion won (US$17.5 billion) mark last year, up 18.6 percent from 17.2 trillion won the previous year, backed by the fast-growing number of single-person households and an aging society, according to industry data.
Earlier this month, BGF Retail Co., the operator of South Korea’s largest convenience store chain CU, signed a franchise deal with an Iranian company, marking the first overseas expansion by a local convenience store chain.