S. Korean Gov't Launches VR Shopping Mall, Gathers Businesses

(image: KobizMedia/ Korea Bizwire)

SEOUL, March 27 (Korea Bizwire) – The Ministry of Trade, Industry & Energy said Sunday that it will be rolling out a Virtual Reality Shopping Mall during this year’s Korea Sale Festa – Korean Black Friday – that consumers will be able to use to shop and place orders and have the goods delivered to their doorstep.

According to the ministry, although the global retail industry recognizes VR or AR shopping as the industry’s future, key players such as eBay and Alibaba are still in the testing phase.

The ministry is inviting retailers to join its initiative starting Monday to establishing virtual outlets on the upcoming platform. The deadline for applications is April 10.

“We’re hoping for our project to provide new business opportunities and create a whole new market,” a ministry official said.