SEOUL, June 24 (Korea Bizwire) — Samsung Electronics Co. said Tuesday it will hold its next Galaxy Unpacked event in New York next month to unveil the latest Galaxy Z series smartphones featuring advanced artificial intelligence (AI) and an ultra-slim foldable design.
The event will take place in Brooklyn, New York, at 10 a.m. on July 9 (U.S. time) under the theme “The Ultra Experience Is Ready To Unfold,” and will be livestreamed on YouTube and the company’s website, according to Samsung Electronics.
“No longer just a collection of apps and tools, the smartphone is evolving into a smart companion that understands user intent and responds in real time,” Samsung Electronics said in its invitation to the event.
“The next-generation Galaxy devices are being reimagined around a new AI-powered interface, supported by breakthrough hardware built to unlock their full potential.”
The company is expected to unveil the latest models in its foldable lineup — the Galaxy Z Fold 7 and Galaxy Z Flip 7.

This image, provided by Samsung Electronics Co., shows an invitation to the Galaxy Unpacked event for new foldable smartphones to be held on July 9, 2025, in Brooklyn, New York. (Yonhap)
In an earlier teaser, the company highlighted larger screens, enhanced cameras and upgraded AI features as key improvements in the upcoming devices.
Samsung Electronics usually holds its Unpacked events twice a year, in winter and summer. The previous event was held in San Jose in January, where it introduced the flagship Galaxy S25 series.
(Yonhap)