SEOUL, July 25 (Korea Bizwire) — A lakeside village in Switzerland that was one of the filming locations of the smash-hit rom-com “Crash Landing On You” (2019) is emerging as a hot tourist destination thanks to the popularity of the Korean drama.
Swiss intercity bus operator PostAuto AG recently uploaded a notice on its official website saying that it will allocate more buses on the bus 103 route during the period from July 23 to August 28.
The bus operates between the two lakeside villages of Bonigen and Iseltwald, both in the Interlaken-Oberhasli district in the Swiss canton of Bern.
In the Korean drama, high-ranking North Korean officer Ri Jeong-Hyeok played piano for his brother in Iseltwald. The drama’s heroine Yoon Se-ri, the daughter of a wealthy chaebol family, happened to hear the song while traveling in Switzerland.
PostAuto said that it decided to allocate more buses to the route as an increasing number of tourists are paying visits to take a look at the lakeside village Iseltwald, adding that the rising popularity of the village is a new phenomenon affected by the Korean drama.
Image Credit: PostAuto AG / photonews@koreabizwire.com