CJ Leads Initiative to Using Big Data in Marketing Strategy Making
SEOUL, Korea, Feb 4 (Korea Bizwire) – “Office workers tend to get tired at 2:16 pm and feel like having sweets.” “Most housewives make pickles in May.” “People like eating canned tuna with Kimchi best.” These are findings about Korean food consumers dug up by CJ CheilJedang by analyzing 650 million bits of data from blog, [...]