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Generation Z Takes Interest in Online Transactions for Sneakers and Celebrity Goods

Generation Z Takes Interest in Online Transactions for Sneakers and Celebrity Goods

SEOUL, July 29 (Korea Bizwire) — Members of Generation Z, born between the mid-1990s and early 2000s, were found to have a deep interest in second-hand sales of limited edition sneakers and K-pop goods through online platforms, a consumer watchdog said Wednesday. The Korea Consumer Agency (KCA) analyzed artificial intelligence-focused firm VAIV Company Inc.’s 2018 [...]

Nearly 80 pct of S. Korean Consumers Increase Online Shopping amid Pandemic

Nearly 80 pct of S. Korean Consumers Increase Online Shopping amid Pandemic

SEOUL, June 21 (Korea Bizwire) — Nearly 8 out of 10 South Korean consumers have increased their online shopping during the coronavirus pandemic, a poll showed Monday. The survey of 1,000 local consumers, taken by the Korea Chamber of Commerce and Industry, showed 78.4 percent of the respondents saying their online purchases have risen since [...]

Majority of Consumers Say Corporate ESG Activities Influence Purchase Choices

Majority of Consumers Say Corporate ESG Activities Influence Purchase Choices

SEOUL, June 2 (Korea Bizwire) — Corporate ESG (environmental, social and governance) activities have an actual impact on consumers’ purchasing decisions, the country’s leading business lobby group said Tuesday. According to a survey conducted by the Korea Chamber of Commerce and Industry of 300 Korean consumers, 63 percent of the respondents replied that their purchasing [...]

Korean’s Obsession for Luxury Goods Continues Despite Pandemic

Korean’s Obsession for Luxury Goods Continues Despite Pandemic

SEOUL, April 20 (Korea Bizwire) — Despite the ongoing pandemic, South Korean consumers are still obsessed with luxury goods. Members of the younger generation in their 20s and 30s have risen as the primary consumers of luxury merchandise, gladly lining up in front of department stores to purchase limited editions of luxury brand goods. Luxury [...]