SEOUL, July 6 (Korea Bizwire) — With face coverings becoming ubiquitous due to the prolonged outbreak of the novel coronavirus, an increasing number of people are showing preference towards colored masks as a fashion item. The color of disposable masks is evolving from white and black towards pink, purple and yellow. At South Korean online [...]
SEOUL, June 19 (Korea Bizwire) — When Kim Ga-in, a Seoul resident, climbed a mountain on Sunday, the 27-year-old woman did not wear hiking pants or shorts or other traditional trekking clothes. Instead, she went with a more comfortable option that would have been unheard of among hikers a generation ago: leggings. Her sister, Do-hee, [...]
SEOUL, May 21 (Korea Bizwire) — Leggings are rapidly becoming popular as women use them as fashion items as well as “exercise clothes” and “daily wear.” According to major online shopping mall Gmarket, sales of yoga and Pilates outfits including leggings jumped about 391 percent from March 18 to April 17. NEOFLEXY leggings, which were [...]
SEOUL, March 30 (Korea Bizwire) — With the new coronavirus outbreak continuing unabated, and social distancing measures prompting many to stay in, comfortable ‘home wear’ is gaining traction in the fashion market. Online shopping mall Auction compared sales in the men’s and women’s fashion sectors from March 1 to 26 to the same period last [...]
SEOUL, Feb. 27 (Korea Bizwire) – In the wake of the spread of the novel coronavirus outbreak, a growing number of people are buying clothes online. On the other hand, the cosmetics industry, which has suspended face-to-face services such as makeup demonstrations, is suffering from a sharp drop in sales. An online mall Handsome.com run [...]
SEOUL, Dec. 31 (Korea Bizwire) — Instead of following the uniform trend and falling into a groove, 2020 will be the year of consumers choosing their preferred brands based on the beliefs and values they seek. The Samsung Fashion Institute said Monday that consumers’ needs will be increasingly fragmented next year and brands are also [...]
SEOUL, Dec. 23 (Korea Bizwire) — With a growing number of consumers expressing interest in so-called “ethical consumption,” women’s clothes made of eco-friendly materials are becoming popular. The British brand Reiss introduced an artificial leather belt coat in November that was completely sold out less than two months after its launch in early November. Furthermore, [...]
SEOUL, Nov. 19 (Korea Bizwire) — With winter around the corner, sales of high-priced winter attire on home shopping channels are soaring. According to industry sources, home shopping fashion broadcasts for this year’s fall and winter season are gaining popularity due to the appearance of products priced at more than 1 million won (US$858). A [...]
SEOUL, Nov. 17 (Korea Bizwire) — When it comes to purchasing luxury and premium products and services, South Koreans are almost on par with other major countries. Indeed, South Koreans’ love for luxury goods is astonishing, and that’s why high-end brands, which are known to stick to their heritage and tradition, have recently taken new [...]
SEOUL, Oct. 15 (Korea Bizwire) — Samsung C&T Corp., a construction and fashion unit of Samsung Group, said Tuesday that it aims to accelerate the global expansion of its fashion brand BEANPOLE through renewal efforts. Celebrating its 30th anniversary, BEANPOLE announced its renewal move to rebrand as a “heritage” brand that embraces South Korea’s unique [...]