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LG Electronics Takes Endangered Species Awareness Campaign to Times Square

LG Electronics Takes Endangered Species Awareness Campaign to Times Square

SEOUL, Apr. 19 (Korea Bizwire) – In an effort to raise awareness about animals facing extinction from rapid climate change, LG Electronics unveiled a video series as part of its Vulnerable and Endangered Species Awareness Campaign on the renowned billboard screens of New York’s Times Square on April 16. The campaign launch in Times Square, featuring [...]

LG Electronics Pursues ‘Two-Track’ Strategy to Target European Built-In Kitchen Appliance Market

LG Electronics Pursues ‘Two-Track’ Strategy to Target European Built-In Kitchen Appliance Market

MILAN, Apr. 15 (Korea Bizwire) — LG Electronics has embarked on a ‘two-track’ strategy, unveiling both ultra-premium and volume-tier products, as it aims to strengthen its position in the European built-in kitchen appliance market.  The company announced on April 15 that it will participate in the Milan Design Week 2024, the world’s largest design exhibition, taking [...]

LG Electronics Launches New Initiative to Engage with Generation Z

LG Electronics Launches New Initiative to Engage with Generation Z

SEOUL, Mar. 15 (Korea Bizwire) – In a move to better understand and incorporate the perspectives of future consumers, LG Electronics has announced the launch of the fourth iteration of its ‘LG Crew’ program. Held in Seoul’s Yeongdeungpo district at the Ground220 venue, the inauguration ceremony of the LG Crew’s fourth cohort took place on March [...]

LG Electronics Introduces AI-Powered Fault Prediction for Commercial Air Conditioning Systems

LG Electronics Introduces AI-Powered Fault Prediction for Commercial Air Conditioning Systems

SEOUL, Feb. 21 (Korea Bizwire) – LG Electronics has announced the launch of an AI-based fault prediction feature in its LG BECON cloud system, marking the introduction of South Korea’s first ICT-based remote maintenance system for commercial air conditioning systems. The feature, set to be implemented by the end of this month, is designed to enhance [...]

LG Electronics to Release User-Friendly Guides for Slow Learners and Children with Developmental Disabilities

LG Electronics to Release User-Friendly Guides for Slow Learners and Children with Developmental Disabilities

SEOUL, Feb. 8 (Korea Bizwire) – LG Electronics announced on February 7 the publication of “Easy-to-Read” booklets for washing machines and microwaves, designed to help slow learners and children with developmental disabilities to use household appliances. These easy-to-read guides comprise storybooks that explain scientific principles and knowledge that can be discovered through appliances, along with supplements [...]

LG Electronics Inaugurates First International Electric Vehicle Charger Plant in the United States

LG Electronics Inaugurates First International Electric Vehicle Charger Plant in the United States

SEOUL, Jan. 13 (Korea Bizwire) – LG Electronics Inc. said Saturday that it has opened its first plant in the U.S. for electric vehicle (EV) charging stations, as part of its strategy to advance into the fast-growing EV charging solutions business. The factory based in Fort Worth, Texas, has an annual capacity of over 10,000 [...]

LG Electronics Plans 10 Trillion Won Investment in 2024 to Bolster Growth Momentum

LG Electronics Plans 10 Trillion Won Investment in 2024 to Bolster Growth Momentum

LAS VEGAS, Jan. 10 (Korea Bizwire) – LG Electronics Inc.’s chief executive said Wednesday the company’s annual investment will reach 10 trillion won (US$7.57 billion) this year in a bid to expand its business boundaries and secure future growth momentum. “Despite protracted macroeconomic uncertainties, we are committed to maximizing future growth by increasing investment based [...]

LG Electronics Unveils AI-Powered Solutions for a Smarter Life

LG Electronics Unveils AI-Powered Solutions for a Smarter Life

LAS VEGAS, Jan. 7 (Korea Bizwire) – LG Electronics Inc. on Sunday announced its upcoming showcase of “Smart Life Solutions,” a cutting-edge lineup centered around artificial intelligence, at the upcoming CES 2024 tech show. With a theme of “Reinvent your future,” the South Korean consumer electronics giant is set to highlight connectivity and customization across [...]

LG Electronics Reports Soaring Q4 Operating Profit Driven by Home Appliances and Vehicle Component Solutions

LG Electronics Reports Soaring Q4 Operating Profit Driven by Home Appliances and Vehicle Component Solutions

SEOUL, Jan. 8 (Korea Bizwire) – LG Electronics Inc., South Korea’s leading home appliance maker, said Monday its operating profit likely more than quadrupled in the fourth quarter from a year earlier, helped by robust sales of home appliances and vehicle component solutions. Operating profit for the three months ended in December soared to an [...]