SEOUL, Nov. 25 (Korea Bizwire) — The so-called MZ generation, born between the early 1980s and early 2000s, is leading a new trend of buying products with considerable rarity in shares. Twig, an alternative investment firm, began accepting investors for a 1994 Ferrari Testarossa on Nov. 15. Each investor can pay 100,000 won (US$84) or [...]
SEOUL, Sept. 23 (Korea Bizwire) — Home appliance manufacturers are diversifying their marketing strategies to win the hearts of the new and upcoming MZ generation, born between the 1980s and 2000s. Samsung Electronics Co. appeared on Naver Live Commerce to release and sell the new multifunctional cooking appliance BESPOKE Qooker while its rival LG Electronics [...]
SEOUL, Sept. 15 (Korea Bizwire) — MZ generation employees are increasingly taking on important roles in the retail industry, which is highly sensitive to fast-changing trends. Hyundai Department Store Co., a major department store chain, decided to make an equity investment of 3 billion won (US$2.55 million) in local startup Nice Weather last month. This [...]
SEOUL, Sept. 7 (Korea Bizwire) — Jincheon, a county of some 85,000 residents, about 90 kilometers southeast of Seoul, received an unexpected windfall late last month following media reports that it will provide temporary accommodation to 390 Afghan evacuees brought in from Kabul. In support of the county’s decision to embrace the foreigners, people flocked [...]
SEOUL, Aug. 23 (Korea Bizwire) — So-called ‘my-nique’ products that emphasize the diversity of personal taste and originality are rising as a new marketing strategy for companies targeting the “MZ generation,” a Korean term referring to millennials and Generation Z. The food and beverage industry has recently come up with limited edition items to attract [...]
SEOUL, Aug. 4 (Korea Bizwire) — The “MZ generation,” a Korean term referring to millennials and Generation Z, accounted for 35.5 percent of Seoul’s population last year, the city government said Wednesday. The cohort of people born between 1980 and 1994 (millennials) and between 1995 and 2004 (Generation Z) numbered 3.43 million, the largest of [...]
SEOUL, July 30 (Korea Bizwire) — Samsung Electronics Co., Apple Inc. and Kakao Corp. were the three most popular stocks bought by the MZ generation in the early half of this year, a survey said Thursday. Shinhan Investment Corp., one of South Korea’s major financial investment companies, conducted a survey of 400,000 investors who opened [...]
SEOUL, July 26 (Korea Bizwire) — Businesses are discussing transition in the working patterns at manufacturing plants as South Korean conglomerates are introducing a ‘four units, two shifts’ policy. This policy involves two units working 12 hours a day while the other two units rest. South Korea’s leading steelmaker POSCO introduced the policy for the [...]
SEOUL, July 16 (Korea Bizwire) — The share of millennials and Generation Z – the MZ generation born between 1980 and 2000 – among parcel delivery drivers is gradually increasing. The number of parcel delivery drivers employed by the company stood at 22,000 in the first half of this year, of which those born between [...]
SEOUL, June 28 (Korea Bizwire) – Veganism, encompassing vegan food, cosmetics, fashion, and others, is gaining popularity among the MZ generation. Vegan enthusiasts take photos of their vegan lifestyle and post them on social media to share with others, as part of their efforts to promote veganism across the meat-eating population. “I was glad to [...]