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Starbucks Korea Employees Burdened with Company’s Rapid Growth

Starbucks Korea Employees Burdened with Company’s Rapid Growth

SEOUL, Oct. 8 (Korea Bizwire) — Starbucks Coffee Korea is facing demands from its employees to improve working conditions, as they staged a demonstration Thursday in protest of excessive workload stemming from the company’s marketing events. The Korean unit of the global coffee chain’s yearly sales jumped from 773.9 billion won (US$647 million) in 2015 to [...]

Starbucks Korea Employees Stage Truck Protest over Excessive Workload

Starbucks Korea Employees Stage Truck Protest over Excessive Workload

SEOUL, Oct. 7 (Korea Bizwire) — Employees of Starbucks coffee stores staged a demonstration Thursday in protest of excessive workload stemming from the company’s marketing events. Two trucks hired by Starbucks Coffee Korea workers drove around Seoul from 10 a.m. with signs calling for improved work conditions attached on their sides. The event will continue [...]

Starbucks Employees Hint at Staging Protest

Starbucks Employees Hint at Staging Protest

SEOUL, Oct. 5 (Korea Bizwire) — Starbucks Korea employees are considering staging a protest over their excessive workload. Industry sources said that several Starbucks employees are communicating via Blind, an anonymous chat app for employed workers and staff, to stage a protest in trucks to demand a better working environment. Starbucks Korea does not have [...]

Starbucks to Limit Number of Summer Drinks per Order to Prevent Hoarding

Starbucks to Limit Number of Summer Drinks per Order to Prevent Hoarding

SEOUL, May 12 (Korea Bizwire) — Starbucks Korea said Tuesday that customers will be able to purchase no more than 20 special drinks for each order during the company’s Summer e-frequency promotions. This measure is intended to prevent last year’s fierce competition which involved some customers hoarding drinks to win prizes. Starbucks’ “summer ready bag,” [...]

Home Cafes and Non-face-to-face Order Selected as Top Coffee Trends for 2021

Home Cafes and Non-face-to-face Order Selected as Top Coffee Trends for 2021

SEOUL, Feb. 5 (Korea Bizwire) — Starbucks Korea presented ‘HOPE’ as this year’s major coffee trend on the basis of big data it collected from the stores it operates across the country. HOPE refers to four major coffee trends: ‘Home,’ non-face-to-face ‘Order & Pay,’ ‘Personalized’ and ‘Emotional Well-being.’ The local unit of the U.S. coffee [...]