SEOUL, Jan. 8 (Korea Bizwire) — A rather unusual animal protection campaign depicting animals as mysterious and attractive creatures is drawing public attention.
On Tuesday, Innocean Worldwide Inc., one of South Korea’s leading advertising agencies, uploaded a video clip titled ‘Super Animal Fur’ on YouTube.
The video follows a poacher who is after the fur of a clouded cat, a legendary creature. Instead of a gun, the poacher uses a ‘bee-gun’ to shoot bees, and turn the clouded cat into a clouded coat.
The campaign takes an unusual approach to promote artificial fur rather than going directly against using natural animal fur.
Image Credit: Innocean Worldwide / firstname.lastname@example.org