SEOUL, Oct. 30 (Korea Bizwire) – Yes24, Korea’s leading online bookstore operator, opened a pop-up store in Sin-nonhyeon Station in Seoul’s bustling Gangnam district to present passers-by the hands-on experience of its flagship e-book reader “Crema” series. The makeshift “Crema Lounge” will be run serving as a resting place where they can stay and read e-books freely.
In the “off-line” pop-up store in the street, spectators can experience various contents available on Yes24’s Crema e-book readers. Especially, Yes24 will introduce a paperback book on a weekly basis and sell it at specially discounted prices. Consumers can pick up the book which they already bought online at the lounge. The lounge is open 11am to 9pm.
Image Credit: Yes24 / email@example.com