SEOUL, Nov. 11 (Korea Bizwire) — Short padding coats are replacing long padding coats as a new fashion trend for this winter.
Hyundai Department Store conducted a study on sales performance by major outdoor brands in September and October, revealing that short padding coats accounted for 71.3 percent of all padding coat sales.
Outdoor brands are introducing short padding coats, instead of long padding coats, as signature items to lead winter sales.
Hyundai Department Store compared signature products from major outdoor brands, revealing that the average length of men’s padding coats (large) has shortened from 108.4 cm last year to 72.6 cm this year.
Image Credit: Hyundai Department Store / Lotte Department Store / Shinsegae Department Store / photonews@koreabizwire.com
