SEOUL, Aug. 16 (Korea Bizwire) – In a surprising fusion of construction wear and fashion, Hyundai Construction has unveiled a stylish new work jacket that’s capturing the imagination of its employees across generations. The company announced on August 15 that it has released an MA-1 Padded Jumper as an exclusive jacket for Hyundai Construction employees, in [...]
SEOUL, Aug. 4 (Korea Bizwire) – CJ Olive Young, a leading health and beauty retailer in South Korea, has introduced a free shuttle service for foreign tourists, the company announced on August 4. The Olive Young Express operates three times daily from Incheon International Airport to the popular shopping district of Myeong-dong in Seoul. The one-way [...]
SEOUL, Jul. 25 (Korea Bizwire) – The South Korean government has joined forces with the cosmetics industry to nurture small and medium-sized enterprises (SMEs) in the K-Beauty sector, a move that aims to solidify the country’s position in the global beauty market. Korean cosmetics, already a top export item for SMEs, have gained worldwide popularity. On [...]
SEOUL, Jul. 22 (Korea Bizwire) – As South Korea’s tourism industry rebounds, a new trend is emerging: foreign visitors are increasingly seeking out K-beauty experiences, from hair salons to personal color analysis sessions. An American tourist who wished to remain anonymous recently visited a renowned hair salon in Seoul’s trendy Hongdae district. “They perfectly executed the [...]
SEOUL, Jul. 17 (Korea Bizwire) – Asiana Airlines announced on July 16 that it will launch a line of bags and pouches made from recycled uniforms, embracing the concept of upcycling. The South Korean carrier has partnered with 119REO, a fashion brand known for upcycling firefighters’ protective gear, to create these innovative products. The collaboration aims [...]
SEOUL, Jul. 16 (Korea Bizwire) – LG Household & Health Care, a leading South Korean consumer goods company, announced on July 15 that its research identifying key genes influencing skin tone has been published in the prestigious international scientific journal “Nature Communications”. The study, which analyzed the skin genomes of over 57,000 East Asian individuals, marks [...]
SEOUL, Jul. 8 (Korea Bizwire) – In a recent episode of SBS’s popular reality show “My Ugly Duckling,” viewers witnessed an unexpected scene: celebrities Lee Dong-gun, Kim Jong-kook, and Lee Sang-min nervously entering a plastic surgery clinic. This moment marks a significant shift in how South Korean entertainment figures approach the once-taboo subject of cosmetic procedures. [...]
SEOUL, Jun. 3 (Korea Bizwire) – The vibrant yellow cardigan donned by ADOR CEO Min Hee-jin at her second press conference has ignited a fashion frenzy, leading to it selling out on some retail sites moments after her appearance and attracting resellers seeking to profit from the demand. Min held an emergency press conference at 2:30 [...]
SEOUL, Apr. 29 (Korea Bizwire) – When it comes to tying the knot in spectacular fashion, Seoul’s five-star hotels have become the epitome of extravagant nuptial celebrations for South Korea’s elite. From lush floral arrangements to opulent ballrooms bathed in verdant hues, these venues provide a backdrop worthy of a queen’s pristine white dress – an [...]
SEOUL, Apr. 22 (Korea Bizwire) – Dozens of South Korean fashion labels including thisisneverthat have formally launched a new association aimed at cracking down on counterfeit products, particularly those flowing in from China’s e-commerce platforms. According to industry sources, small and medium-sized fashion brands have joined forces with online fashion retailer Musinsa to establish the “Brand [...]