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Archive by category Consumer Tech

Samsung Home Appliances Debuts New Integrated Marketing Campaign to Support Latest Innovations and Largest Launch to Date

NEW YORK, Jun. 9 (Korea Bizwire) — Samsung Electronics Co., Ltd., America’s fastest growing appliance brand and a global category leader, is supporting its latest home appliance product innovations with its largest integrated marketing campaign to date. Centered around six television spots, the campaign asserts Samsung’s leadership position and underscores its focus on delivering products [...]

Korea’s Wireless Carriers Eye “Appcessories” and IoT in Search for New Growth Engine

SEOUL, June 7 (Korea Bizwire) – Facing the limit of growth due to market saturation, the nation’s wireless carriers are seeking for new sources of revenue. SK Telecom, the leading wireless telecom operator in South Korea, is reportedly keen to step up its “appcessories” business. “Smart Beam,” a compact beam projector and its flagship brand [...]

SKT and Anam Electronics Signed Agreement for High-End Wi-Fi Audios

SEOUL, June 3 (Korea Bizwire) - On June 2, SK Telecom announced that it has signed an agreement for the sales and manufacture of portable high-end Wi-Fi audio and related services with Anam Electronics which handles ODM (Original Development Manufacturing) for high-end audio equipment suppliers including Yamaha, JVC and Denon. The gist of the contract [...]

Samsung Taps into Soccer Fans’ Impatience with 24 Hour Delivery Offering

SEOUL, June 3 (Korea Bizwire) - As countdown to the much anticipated Brazil World Cup begins, Samsung Electronics is eyeing growing excitement in the run-up to one of the world’s largest sporting events which are to be held in Brazil this month. In an attempt to borrow successful marketing tactics from Amazon which is well [...]

Samsung to Tap a Niche Market Launching Largest-ever Phone Galaxy W

SEOUL, June 3 (Korea Bizwire) – Samsung Electronics is trying to tap a niche market with Galaxy W phablet, an oversized smartphone which, according to industry sources, might be able to replace the share of the formidable tablet market. But Samsung used a newly coined word of ‘phoneblet’ when launching this huge 7-inch “mini” tablet, [...]

Samsung Launches Industry’s First Tizen Smartphone – the Samsung Z

SEOUL, June 2 (Korea Bizwire) – Samsung Electronics Co., Ltd, today introduced the Samsung Z, the first commercially available smartphone powered by the Tizen platform. The Samsung Z will be on show at the Tizen Developer Conference, San Francisco from June 3rd. Built on top of unparalleled quality and the cutting-edge technology of Samsung’s latest premium smartphone, [...]

LG Smart+ TV Passes One Million in Sales Since Introduction

SEOUL, June 2 (Korea Bizwire) — LG Electronics (LG) announced that more than one million units of its webOS-enabled Smart+ TVs have been sold since the launch of the lineup in March. Featuring an intuitive user experience unmatched by any smart TV platform on the market today, LG expects sales to reach 10 million units [...]

Samsung Launches Major Digital Health Initiative

SAN FRANCISCO, May 28 (Korea Bizwire) — Samsung Electronics Co., Ltd. today launched a bold initiative aimed at directing the resources and innovation of the global technology industry toward empowering individuals to better manage their own health and wellness. The Samsung Digital Health Initiative is based on open hardware and software platforms that will accelerate [...]

LG Electronics Launches “Comangs” Mini-Drum Washer in Taiwan

SEOUL, May 26 (Korea Bizwire) – LG Electronics looks to continue the success of its best-selling drum washing machine in the overseas market. Starting from this month, the home appliance company will launch the “Comangs” lines in Taiwan, a highly popular drum wash machine which has been released in Korea in April last year and in China [...]

Samsung Applies for Patent for What Seems to Be Trademark for Smart Glasses

SEOUL, May 24 (Korea Bizwire) – Samsung Electronics has reportedly applied for a trademark patent which is speculated to be a new brand for smart glasses. On May 23, the Korean Intellectual Property Office’s patent information searching service Kipris said that Samsung C&T Corporation and Samsung Electronics had applied for a patent called “Samsung Gear [...]