Delivery Nation: Convenience Stores Test the Market | Be Korea-savvy

Delivery Nation: Convenience Stores Test the Market


A new service that offers delivery for convenience store items such as boxed meals and bottled water is gaining popularity. (Image : Yonhap)

A new service that offers delivery for convenience store items such as boxed meals and bottled water is gaining popularity. (Image : Yonhap)

SEOUL, Feb.24 (Korea Bizwire)A new service that offers delivery for convenience store items such as boxed meals and bottled water is gaining popularity.

According to representatives from convenience store chain CU, the number of deliveries made in January jumped 10.5 times compared to July 2015.

Since June 2015, CU has provided delivery services in partnership with Please, a delivery service business. By purchasing CU products on the Please site or CU membership website, purchases that exceed a total of 10,000 won can be delivered to a desired location within 40 minutes.

Using GPS, the closest CU store to the customer is selected. After the purchased products are prepared, Please delivers them to the customer.

Currently, there are 200 CU stores offering the delivery service in Seoul, up from 30 when the service was first launched. The average purchase has also increased in value to 20,000 won from 14,000 won.

Popular products differed between customers, with 59 percent of the delivery orders occurring in office areas, and beverages, bottled water, and boxed meals topping the ranks.

On the other hand, areas with a large population of single-person households (21 percent) and other residential areas (10 percent) saw delivery requests of boxed meals and bottled water most frequently.

CU plans to expand its delivery services to other big cities by the end of the year.

The company is currently holding a ‘CU 100 won delivery’ promotion, offering a delivery fee of only 100 won regardless of the cost of the ordered products.

By Francine Jung (francine.jung@kobizmedia.co.kr)

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