E-Mart Introduces Two “Private Reserve” French Wines First in Asia | Be Korea-savvy

E-Mart Introduces Two “Private Reserve” French Wines First in Asia


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SEOUL, Nov. 3 (Korea Bizwire)Celebrating the 21st anniversary of its foundation, E-Mart, Korea’s largest discount store chain, on November 2 rolled out two kinds of “private reserve” wines produced by Chateau Lafite, one of five famous French wine distilleries. The introduction of “private reserve” wine in Korea is the third one after the U.S. and Germany and the first in Asia. The wines are applied with label commemorating the 21st anniversary of E-Mart.

The wines are made of grapes harvested in Chateau Lafite Rothschild, first grade Bordeaux vineyard. Based on the composition rate of Cabernet Sauvignon and Merlot produced in 2012, the two wines are labeled “Lafite Private Reserve Medoc (750ml, 29,900 won)” and “Lafite Private Reserve Bordeaux (750ml, 19,000 won).

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Image Credit: E-Mart / photonews@koreabizwire.com

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