Galaxy S22 Sets New Pre-order Sales Record | Be Korea-savvy

Galaxy S22 Sets New Pre-order Sales Record

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SEOUL, Feb. 16 (Korea Bizwire)Samsung Electronics Co.’s new Galaxy S22 smartphones set a new pre-order record on the first day it was released by South Korea’s three major mobile carriers — SK Telecom Co., KT Corp. and LG Uplus Corp.

Pre-order sales of new models — the Galaxy S22, Galaxy S22 Plus and Galaxy S22 Ultra — on Monday have surpassed last year’s record by a factor of three or four, the highest reported since the S series was launched in 2010, according to industry sources.

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The sales boost is largely attributed to standby demand among consumers who have been waiting for the latest Galaxy smartphone since 2020.

While the majority of pre-order consumers were in their 30s and 40s, buyers in their 20s also grew in proportion since last year.

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