GS The Fresh to Give Out Upcycled Bags to Support Firefighters | Be Korea-savvy

GS The Fresh to Give Out Upcycled Bags to Support Firefighters


SEOUL, Nov. 6 (Korea Bizwire)GS The Fresh, a hypermarket franchise, and 119Reo, a social startup, announced Thursday that they will hold a collaboration event to give out bags made from old firefighter uniforms.

119Reo is a social startup dedicated to recycling firefighter uniforms to produce bags, backpacks and accessories, and donate a certain portion of the profits to fire agencies.

The bags were named ‘GS The Fresh Recobags’. They come with front pockets that were made with firefighter uniforms that were actually used in real fire operations.


A total of 300 bags have been produced in three colors – ivory, navy blue, and khaki. Winners of the bags will be decided by lot-drawing.

“We decided to join hands with 119Reo in efforts to support firefighters and express our gratitude for their hard work,” said GS Retail, operator of GS The Fresh.

Image Credit: GS Retail / Yonhap /

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>