JEJU, Oct. 12 (Korea Bizwire) – Products from Jeju are becoming popular with vendors located in train stations.
Jeju officials announced that they have sold products worth a total of 80 million won since the island’s government entered into an agreement with the Korea Railroad Corporation (KORAIL) on May 5, and distributed goods to 200 stores in railroad stations nationwide.
The products from Jeju that are being sold include tangerine chocolates, yogurt chocolates and cookies. The products are sold in metal tins shaped as premium sightseeing trains running in Korea, such as the V-train, Haerang and Jeongseon Arirang. The metal tins can be reused as pencil cases, which was thought of as a strategy to draw the attention of children.
There are plans in the works to develop two more types of KTX train models, and officials are recruiting companies that have products suitable to sell in the newly developed train tins. Businesses that produce tangerine candies and other snacks are in consideration.
Jeju officials are focusing on selecting outstanding products, and providing producers with the opportunity to sell their goods in railroad stores nationwide. If the products sell well, they should have an opportunity to feature regularly at the stores.
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