SEOUL, Dec. 26 (Korea Bizwire) — Public attention is being drawn to eco-friendly artwork installed in the world’s first Adidas concept store in South Korea.
The store, set up near Hongik University in Seoul on December 20, is decorated with paintings of the Han River, and an art wall filled with works related to various landmarks in Seoul, including Namsan Tower and the statue of Admiral Yi Sun-sin.
The art wall was made with 400 polyethylene terephthalate (PET) bottles recycled into plastic thread, the polyester Regen manufactured by Hyosung TNC Co., a fiber manufacturer and a subsidiary of Hyosung Group, a South Korean textile and chemical conglomerate.
Adidas chose to use Regen for its eco-friendly qualities that help reduce the amount of waste. Unlike other polyesters made with petroleum, Regen is produced by recycling plastic bottles.
Adidas vowed to use more eco-friendly materials for its products by 2024. Using recycled polyester for the concept store comes as a part of Adidas’s eco-friendly initiative.
“Adidas recognizes the value of Hyosung’s eco-friendly products,” said Cho Hyun-joon, chairman of Hyosung Group.
H. M. Kang (email@example.com)