AmorePacific Archives | Be Korea-savvy
AmorePacific Develops Paper Tube for Cosmetics that Can Reduce Plastic Use

AmorePacific Develops Paper Tube for Cosmetics that Can Reduce Plastic Use

SEOUL, March 15 (Korea Bizwire) — South Korean cosmetics giant AmorePacific Corp. said it had developed a new paper tube for cosmetics products that ensures a long shelf-life while contributing to reducing plastic use compared to existing packaging. Excluding the cap, which is made of plastic, the new packaging reduces the use of plastics for [...]

AmorePacific Opens Industry’s First ‘Refill Station’

AmorePacific Opens Industry’s First ‘Refill Station’

SEOUL, Oct. 28 (Korea Bizwire) — South Korean cosmetics giant AmorePacific Corp. opened a so-called ‘refill station’ for the first time in the nation’s cosmetics industry. The company announced on Tuesday that it decided to run a refill station within the AmorePacific Gwanggyo store that opened last week in Suwon, Gyeonggi Province. Customers take an [...]

AmorePacific Develops World’s First Clinical Evaluation Method for Blue Light Skin Protection

AmorePacific Develops World’s First Clinical Evaluation Method for Blue Light Skin Protection

SEOUL, Aug. 28 (Korea Bizwire) — A South Korean research team has developed a clinical evaluation method for blue light skin protection, in a world first. The Anti-Pollution Research Center of AmorePacific Corp., a major cosmetics maker, announced on Thursday that it found a blue light wavelength that is harmful to skin and developed a [...]

AmorePacific’s LANEIGE Debuts in Europe

AmorePacific’s LANEIGE Debuts in Europe

SEOUL, Apr. 10 (Korea Bizwire) — AmorePacific Group said Wednesday that its leading brand, LANEIGE, has entered the European market as South Korea’s leading cosmetics maker accelerates its overseas push. Products of AmorePacific’s mid-range LANEIGE are now available at over 800 stores of French cosmetics chain Sephora in 18 countries, including France, Russia, Spain, Italy, [...]

AmorePacific Adopts Eco-friendly Paper Packaging

AmorePacific Adopts Eco-friendly Paper Packaging

SEOUL, Feb. 26 (Korea Bizwire) — Nowadays, products purchased online are typically delivered in a big box with bubble wrap for protection. But once the package is safely delivered, the packaging becomes nothing more than waste. AmorePacific Corp., however, has chosen to make use of paper packaging materials instead of bubble wrap. What seems like [...]

AmorePacific Wins Trademark Infringement Lawsuit in China

AmorePacific Wins Trademark Infringement Lawsuit in China

SEOUL, Jul. 26 (Korea Bizwire) — South Korea’s leading cosmetics firm AmorePacific Group won a trademark infringement lawsuit against a Chinese company regarding the group’s Sulwhasoo brand. AmorePacific revealed yesterday that it had filed a lawsuit against a Chinese company based in Shanghai, China and won the case at the appellate court recently. In a [...]