SEOUL, April 23 (Korea Bizwire) — Hyundai Motor Co., South Korea’s biggest carmaker by sales, unveiled a special campaign video starring K-pop boy band BTS encouraging the global use of hydrogen on Wednesday, to celebrate Earth Day. The video talks about the ‘precious language of mother nature’ to emphasize the importance of sustainability when leaving [...]
SEOUL, April 17 (Korea Bizwire) — The Central Disaster and Safety Countermeasures Headquarters announced plans for a new cheering campaign for medical staff fighting on the frontlines against the coronavirus, an initiative that was scheduled to being on Thursday. The campaign, titled the ‘Thanks to You Challenge’, aims to thank the medical staff leading the [...]
SEOUL, April 16 (Korea Bizwire) — Seoul’s major landmarks will emit blue light until the middle of May to express gratitude to South Korean medical workers dedicated to preventing the spread of the new coronavirus outbreak, the municipal government said Thursday. Under the so-called Blue Light Campaign, the capital’s key landmarks, such as Seoul City [...]
SEOUL, March 23 (Korea Bizwire) — K-pop boy band BTS sent out a message of encouragement for South Koreans Monday as the country struggles to stem the spread of COVID-19. The video message was uploaded on BTS’ official YouTube account and its “Love Myself” campaign account on Twitter, in response to a request by a [...]
SEOUL, March 17 (Korea Bizwire) — The Seoul Metropolitan Government is launching a “Good-hearted Mask” campaign to help increase the stocks of KF80 or KF94 masks available to health care workers and other vulnerable citizens. Individuals donating KF80 or KF94 masks will receive a “Good-hearted Mask” set consisting of cotton masks and portable hand sanitizer. [...]
SEOUL, Jan. 8 (Korea Bizwire) — A rather unusual animal protection campaign depicting animals as mysterious and attractive creatures is drawing public attention. On Tuesday, Innocean Worldwide Inc., one of South Korea’s leading advertising agencies, uploaded a video clip titled ‘Super Animal Fur’ on YouTube. The video follows a poacher who is after the fur [...]
SEOUL, Sept. 24 (Korea Bizwire) — Hyundai Motor Group plans to hold a special campaign where people donating canine blood at a designated blood donation vehicle will be presented with special goods for pets. The I’m DOgNOR campaign combines the words ‘dog’ and ‘donor’ to promote blood donations among pet owners. Registrations for participation in [...]
SEOUL, Sept. 2 (Korea Bizwire) — The National Fire Agency (NFA) will hold a week-long “Heart Racing 100″ campaign from Monday to make cardiopulmonary resuscitation (CPR) fun to learn. The campaign will proceed with a “Heart Racing Dance,” which expresses cardiopulmonary resuscitation methods. Users will post short video of themselves dancing on Tik Tok, the [...]
SEOUL, Aug. 14 (Korea Bizwire) — Recently, there has been a campaign on SNS to “not order parcels” so that delivery workers can get a proper rest. The move came after the Korean Confederation of Trade Unions (KCTU) proposed a campaign for the public to join forces to guarantee that workers would be able to [...]
SEOUL, Aug. 7 (Korea Bizwire) — A public campaign is being held to encourage coffee drinkers to use tumblers rather than disposable cups this summer. The Ministry of Environment, jointly with the Seoul Metropolitan Government and the Korea Zero Waste Movement Network, held a special event on Tuesday at Seoul’s Cheonggye Square to reduce the [...]