SEOUL, Sept. 24 (Korea Bizwire) — Hyundai Motor Group plans to hold a special campaign where people donating canine blood at a designated blood donation vehicle will be presented with special goods for pets.
The I’m DOgNOR campaign combines the words ‘dog’ and ‘donor’ to promote blood donations among pet owners.
Registrations for participation in the campaign, held jointly by Konkuk University Veterinary Hospital and Korean Canine Blood Donor Association, are available at a designated website, after which applicants can donate canine blood at a designated blood donation vehicle to receive a variety of pet goods.
In South Korea, more than 90 percent of all canine blood is supplied by donor dogs.
Image Credit: Hyundai Motor Group / photonews@koreabizwire.com