SEOUL, Sept. 7 (Korea Bizwire) — Automakers are gaining attention after appointing popular celebrities as brand ambassadors, despite the lack of in-person interaction with consumers following the coronavirus outbreak. Hyundai Motor Co. has appointed K-pop sensation BTS as brand ambassadors for IONIQ, Hyundai’s EV brand. The company recently unveiled a song and music video titled [...]
SEOUL, Aug. 5 (Korea Bizwire) — Top actors and celebrities in South Korea have offered hefty donations to assist victims of the recent heavy rain that has left 15 dead and nearly 1,600 people forced out of their homes. Actor Park Seo-joon, star of the hit TV drama “Itaewon Class” and also known for his [...]
SEOUL, April 10 (Korea Bizwire) — Save the Children, a nongovernment organization for international relief and development, is conducting a “Save with Stories” challenge in which popular stars read fairy tales. The challenge was arranged with a number of South Korean celebrities reading children’s stories out loud to help kids who are home-bound during quarantine [...]
SEOUL, Jan. 28 (Korea Bizwire) — The social media accounts of celebrities who committed suicide after suffering from malicious comments are still exposed to negative comments. The Instagram account of singer and actress Sulli, who passed away in October last year, has been visited by a steady stream of Internet users. Some 100 comments were [...]
SEOUL, Dec. 18 (Korea Bizwire) — For many celebrities, going off camera is the only chance for rest. Even that, however, is becoming increasingly difficult when they are followed by overly enthusiastic fans who are constantly probing into every aspect of their private lives. Celebrities in South Korea have begun to talk about the pain [...]
SEOUL, Nov. 25 (Korea Bizwire) — Typing in the name of a girl group celebrity on a search portal returns with insulting ‘suggest keywords,’ including some related to the exposure of certain parts of the body. These keywords remain on the internet despite the risk of defamation and sexual harassment against the celebrities in question. [...]
SEOUL, Nov. 21 (Korea Bizwire) — Lee Eun-hee, an office worker living in Seoul, subscribes to the YouTube channel of South Korean golfer Ko Jin-young, the 2018 Rookie of the Year and the current World No. 1 in the LPGA tour. “Ko Jin Young Ko Jin Young Ko,” the player’s YouTube channel, shows the professional [...]
SEOUL, Jul. 18 (Korea Bizwire) — The military manpower agency said Thursday it held a briefing session for entertainment agencies as part of efforts to help celebrities carry out their mandatory military service and create a fair draft culture. All able-bodied South Korean men must serve in the military for about two years. The Military [...]
SEOUL, Feb. 21 (Korea Bizwire) — The news of the recent death of Karl Lagerfeld, Chanel’s iconic creative director, is bringing South Korean celebrities to pay tribute to a man who was one of the most prolific designers of the century. Song Hye-kyo, a South Korean actress, posted a black-and-white photo of Karl Lagerfeld on [...]
SEOUL, May 22 (Korea Bizwire) – An increasing number of South Korean celebrities are choosing smaller, private weddings, or even keeping their marriage secret until after the ceremony. The latest surprise to fans came from actress and singer Sung Yu-ri last week, when she announced on May 15 on her official fan site that she [...]