SEOUL, April 25 (Korea Bizwire) – Hyundai Motor Group’s Gift Car Campaign, a program to help those in financial need through free car donations, has turned out to be a great success. Looking back at the five years since the campaign launched, the company discovered that the average debt of 199 applicants dropped from [...]
“Social-cause marketing is a way to instill self-confidence in the members of the corporation and ultimately enliven the corporate brand, as well as solving some of the social problems. For Korea’s large companies whose growth is slowing in the world market, cause marketing is an important strategy to consider.” “The most important condition for success [...]
SEOUL, June 30 (Korea Bizwire) – As corporate social responsibility has rapidly gained wide acceptance as one of the corporate core duties, the current trend has evolved to involve participation from customers. Such evolution has shifted the companies’ CSR style from making sporadic donations to take a step further to initiate social contribution programs which get [...]
SEOUL, June 21 (Korea Bizwire) – The corporate social responsibility (CSR) activities of domestic companies become increasingly crucial as South Asian and Southeast Asian countries centering on India ask them to expand the CSR activities. For example, India enforced a law making CSR activities compulsory for large companies last April. According to the law, companies [...]
![[Feature] More Korean Companies in China Appreciate the Value of CSR](http://koreabizwire.com/wp/wp-content/uploads/2014/06/CSR_02-800x493.jpg "[Feature] More Korean Companies in China Appreciate the Value of CSR")
SEOUL, June 15 (Korea Bizwire) – More and more Korean companies are spending generously on employee welfare and making donations for good social causes. For example, a manufacturer with a production site in China’s Tianjin recently established a building for employees who take turn in three shifts so that they can take ample rest and [...]
SEOUL, June 6 (Korea Bizwire) – Marking the World Environment day which came on June 5th, Samsung Engineering, one of Samsung Group affiliates, opened “Outreach Environment Class” on June 3. Samsung’s “green cause” program is aimed at raising awareness on environmental conservation which was given to school children residing in Hwasung and Gi-heung City in the [...]
HAMILTON, Bermuda, May 20 (Korea Bizwire) – A strategic swath of wildflowers graces the entrance to the Bacardi Bottling Corporation campus in Jacksonville, Florida. Free-flowing flocks of Black-eyed Susans and Blanket Flowers are a far cry from the typical landscaping generally associated with a large-scale industrial site. Specially designed with the help of local botanists, this [...]
SEOUL, May 13 (Korea Bizwire) – Hanwha Life Insurance helped the low-income Vietnamese families get medical services by offering them health insurance policies. On May 12, Hanwha Life gave out 1,000 health insurance certificates to the poor households in Ho Chi Minh City. Besides, the life insurer plans to offer a total of 10,422 certificates [...]
Seoul, Korea, Apr. 30, 2014 (Korea Bizwire) — SK Telecom announced that the company together with Sungshin Woman’s University held an opening ceremony of ‘Smart Class’ in Baku, the capital city of Republic of Azerbaijan. ‘Smart Class’ was set up at the building of ‘WLTY(World League of Turkish Youth)’, a vocational training institution for [...]
SEOUL, Korea, April 30, 2014 (Korea Bizwire) – Commemorating World Malaria Day, which came on April 25th, “Ki-Heung Service Area,” an expressway rest area in the south of Seoul, took an initiative to prevent Malaria for locals and children in Uganda. “World Share,” an overseas relief agency, teamed up with the rest area to hold a “Mosquito Net [...]