Fashion Archives | Page 8 of 10 | Be Korea-savvy
K-Fashion Shop Opens on Southeast Asia’s Top Fashion Portal

K-Fashion Shop Opens on Southeast Asia’s Top Fashion Portal

SEJONG, Aug. 19 (Korea Bizwire) – An online pop-up store featuring leading South Korean fashion brands has been opened on the largest online fashion-focused portal in Southeast Asia to help Korean design houses enter the Southeast Asian market, industry officials said Friday.  The “Premium Korean Fashion” pop-up shop was launched in Singapore the previous day [...]

Civic Group Launches Campaign to Bring ‘Hanbok’ into Daily Life

Civic Group Launches Campaign to Bring ‘Hanbok’ into Daily Life

SEOUL, July 5 (Korea Bizwire) – A local civic group launched a campaign to incorporate “hanbok” into daily life Tuesday, proposing that the traditional Korean attire be worn to schools and workplaces once every month.  The nongovernmental organization Voluntary Agency Network of Korea (VANK) said it will start sending emails to schools and companies to [...]

Sungjoo Group Seeks to Make MCM ‘New School Luxury’ Brand

Sungjoo Group Seeks to Make MCM ‘New School Luxury’ Brand

SEOUL, June 24 (Korea Bizwire) – South Korean fashion giant Sungjoo Corp., which owns and runs German luxury bag brand MCM, on Friday said it will adopt the latest technology to create an innovative fashion code and lead the new luxury trend.  “We will combine technology and fashion to create the new framework in the luxury market,” [...]

Shinsegae Releases Son Heung-min Brand ‘H.M SON’

Shinsegae Releases Son Heung-min Brand ‘H.M SON’

SEOUL, June 14 (Korea Bizwire) – Shinsegae Group’s integrated online shopping mall, SSG.com, announced Tuesday the launch of H.M SON, a new brand named after top Korean soccer star Son Heung-min. The brand title H.M SON was taken directly from the Tottenham striker’s English initials, and the brand’s logo was inspired by the pentagons on soccer [...]

Fashionology: When Fashion Meets Technology

Fashionology: When Fashion Meets Technology

SEOUL, May 26 (Korea Bizwire) – An increasing number of clothing products are combining fashion and technology, part of a new trend called ‘fashionology’, using materials such as cooling fibers used in spacesuits, or those emitting far-infrared radiation. T-shirts that use such new materials are becoming popular, especially for outdoor brands.  Cool 360, developed by [...]

Virtual Clothes Fitting Services to Launch at Korean Department Stores

Virtual Clothes Fitting Services to Launch at Korean Department Stores

SEOUL, May 26 (Korea Bizwire) – Lotte Department Store is implementing what it calls a ‘Virtual Fitting Service’ for customers to try on clothes virtually, without having to physically put them on. The service uses a special mirror that provides a virtual reflection of the customer wearing the clothing by applying a 3D image of [...]