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“IKEA Effect” : Half of Furniture Retailers Near IKEA Outlet See Their Sales Down

“IKEA Effect” : Half of Furniture Retailers Near IKEA Outlet See Their Sales Down

SEOUL, Feb. 8 (Korea Bizwire) – More than half of home-furnishing retailers near IKEA’s first shop in South Korea have seen their sales sink for the past two months, hit by the Swedish industry giant’s entry into the local market, a poll showed Sunday. According to the survey conducted by the Korea Federation of SMEs on [...]

IKEA Korea Wraps Up Successful First Month

IKEA Korea Wraps Up Successful First Month

GWANGMYEONG, Korea, Jan. 22 (Korea Bizwire) – IKEA Korea was embroiled in  controversies over its perceived high pricing policies and its map favoring Japan even before opening its first shop in Korea. However, one month after opening it’s first store in Korea, the business is a resounding success. On January 21, IKEA Korea welcomed its 1 [...]

FTC to Investigate IKEA Prices in Response to High Price Controversy

FTC to Investigate IKEA Prices in Response to High Price Controversy

SEOUL, Nov. 25 (Korea Bizwire) – The Korean Fair Trade Commission has set out to investigate the pricing policy of IKEA following a controversy surrounding large price differences charged by the furniture giant in Korea and elsewhere. Chang Deok-jin, director in charge of consumer protection with the Fair Trade Commission, said on November 24 in a press [...]

Arrival of IKEA: Boon or Bane for the Furniture Industry

Arrival of IKEA: Boon or Bane for the Furniture Industry

SEOUL, Korea, Mar 20 (Korea Bizwire) – Ahead of the opening of the first IKEA store in Korea at the end of this year, domestic furniture companies are busy devising ways to face the threat the Swedish behemoth poses. Some in the industry are optimistic that IKEA’s do-it-yourself, no-delivery business model would not be received [...]