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No More Energy Drink Commercial from Next January

SEOUL, South Korea, Sept 28 (Korea Bizwire) – Following an advertising regulation on food items that may cause obesity, the government will this time crack down on caffeine drinks for their promotion on TV. The Ministry of Food and Drug Safety said on September 16 that it has notified administrative orders on restricting TV commercials [...]

Who Are Buying E-book Readers in Korea?

SEOUL, South Korea, Sept 24 (Korea Bizwire) – Koreans in their 40s made 42 percent of purchases of e-book readers, according to a recent survey on ‘Biscuit Tab’ buyers by Interpark, Korea’s online shopping mall. The Biscuit Tab is Interpark’s equivalent of Amazon’s Kindle, running on Android. And for what purpose did these 40s purchase [...]

Trendy Youths Shop on Garosu-gil But Have Meals on Serosu-gil…BC Card

SEOUK, Korea, Sep 14 (Korea Bizwire) – Seoul’s trendy youths in their 20s and 30s tend to have meals on Serogu-gil but splurge on latest fashion items on Garosu-gil, both located in toniest parts of Gangnam. According to credit card company BC Card on September 11 based on data collected from credit card transactions of [...]

Korea’s Mobile Shopping Market Becoming Incredibly Lucrative

SEOUL, Korea, Sep 13 (Korea Bizwire) – Nine out of ten Facebook users in Korea get access to Facebook through their smartphones and tablet computers, according to a recent announcement by Facebook. This incredibly high number is not surprising given 78.5 percent of Koreans use smartphones in the 2011-2012 period, according to a report from the [...]

We Are Rooting for Our Fathers, Real Heroes of Our Time

  SEOUL, Korea, Sep 11 (Korea Bizwire) – Here comes a TV commercial — soothing, encouraging and moving in its feature — dedicated to ordinary fathers who must have rough and challenging ones today.  You couldn’t care less about your working overtime; substituting Ramen or noodle for regular diner; having a stomach pain; working throughout the weekend; [...]

Energizer Korea Holds Tree-planting Event Jointly with Seoul Gov’t

SEOUL, Korea, Sep 09 (Korea Bizwire) – Energizer Korea said on September 8 that it held the previous day a tree-planting event at Haneul “Sky” Park near the Seoul World Cup Stadium in west Seoul. As part of a wider campaign “That’s Positive Energy” to reduce greenhouse gas emissions and green the environment, the company [...]